15Five Project: Cancellation Flows

- source :: https://15five-dev.atlassian.net/browse/ENG-9747

Release Summary

This improvement will go out to all active, paying companies upon release. No feature flags, no company exceptions.

Description

Problem Brief: https://15five.quip.com/VamwAxTXpJvS

Solution Brief: https://15five.quip.com/Ga4nARNDAntj

Figma link: https://www.figma.com/proto/uw3m15ciicsHHQ8G4ONxnl/Cancellation-Experience?node-id=374%3A353

The goal of this epic is to implement a lightweight way for us to prevent churn before it happens. We will do this by preempting our Exit Survey with a quick splash page designed to entice the user to chat with us about account adjustments rather than jumping straight to cancellation.